2. Shopping and local marketing: what's new People's needs and wants are at the heart of Google SGE, whose aim is to offer vertical experiences , including shopping and local searches. The customer journey will be enhanced to the maximum level, offering users a snapshot of everything they need to know to make a purchase (such as price, images, reviews, ratings, descriptions and links to purchase). Those who have an e-commerce, therefore, will have to improve it by offering, for example, detailed descriptions of the product (which answer as many questions as possible from users), publishing relevant images, maybe even videos and certainly reviews from buyers.
The more detailed, informative and updated the bulgaria number data cards are, the more useful information Google will draw to display and the more users will be convinced and confident in purchasing the product. And at a local level ,Artificial intelligence is increasingly understanding the context of queries, generating increasingly relevant answers . It will then suggest the best commercial activities based on user reviews, location, type of cuisine or certain dishes. Bearing in mind that those who invest in advertising and ADV campaigns will always be rewarded in SERP (something to be carefully evaluated!).
What can you do right now? Expand product descriptions to make them more complete. Update all relevant user information in detail. Work to encourage product reviews. Set up a multi-channel strategy to build a strong path to purchase and encourage authentic connection with people. Evaluate targeted advertising campaigns for your business. Speaking of positive reviews, you can also read : Google Reviews: How to Get More of Them (and Why It's Essential) 3.