Send your emails and newsletters at the right time

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If any single element of this equation isn't working, you could be wasting your marketing budget and your customers' interest. Pay attention to the images, size, and placement of your call-to-action buttons, product page, checkout process, and anything else your customers might encounter along the way. The goal is to make the experience as seamless and easy as possible. This email from Kiva is a great example: The logo doesn't take up much space, so subscribers immediately see the content of the email.


The header is very visible, short, and to the point. You know mexico telegram data what it is about in a few seconds. The call to action is on the first screen and is surrounded by a reasonable amount of white space. Because of this, clicking the button with your thumb will not be a problem. And the CTA text clearly describes the action of the button. The supporting text following the CTA further explains the offer and clarifies any doubts you may have before hitting the button.


10. Pay attention to the frequency of sending newsletters Every now and then, we are all tempted to send an extra message. We do it thinking that there is little harm and that the result can only be good for the business. While this may be true in some cases, our study data appears to tell a different story. Before you decide to increase your sending frequency, make sure you carefully analyze your data and take note of when you are making changes.