How to Make Your Newsletters Look Perfect from Subject to Footer

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Email Bounce Rate report inside the GetResponse Email Analytics dashboard . Tip: If you use a CRM tool in addition to your email marketing solution, make sure that both are automatically synchronized. If contacts unsubscribe or are automatically deleted from your email marketing software, the same should happen within your main CRM database. 9. Use a scoring system to measure engagement When you use a scoring system to evaluate the interaction of each subscriber on your email list, you can measure their engagement rates.


If your email marketing software allows belgium telegram data you to do this, it’s a really valuable tool. For example, in GetResponse you can assign individual scores (say, 10 points) to each contact or subscriber who performs certain functions. Likewise, you can deduct points from their engagement rates when they do not perform certain actions that you set. Add and remove scores based on contact activity in Marketing Automation. So, the higher the score, the higher the level of satisfaction of members and customers.


Additionally, when you combine a scoring system with automation workflows, you can: Assign points to selected activities and behaviors. Award points to users with particular attributes (e.g. not using a free email domain) Create higher-value member loyalty programs. As you refine your individual subscriber profiles, use scores that reflect engagement and value. Create early warning systems to act on declining engagement. Pro Tip: Check out the GetResponse Help Center for scoring information. 10.