Data Driven Sales Insights: As a CRM stores all the data your marketing and sales team will need, it streamlines all processes from a single place - making for greater sales and business growth.
In essence, a CRM helps businesses create and highlight their highest quality leads, manages marketing and sales efforts, monitors the buyer's journey and offers in-depth analytics and reporting to drive business growth.
The marketing world is filled with a variety of inbound marketing and sales software, all of which promise to help your business acquire and convert leads. However, many of these platforms are outdated or do not offer a full Customer Relationship Management (CRM) service that is scalable, easily customisable and easy to use.
So, with a variety of CRMs available, which is the best for Dubai businesses in 2022?
More and more Dubai businesses are turning to HubSpot for their CRM and Marketing Requirements. HubSpot is user-friendly, cost-effective (even has a Free version) and is scalable meaning it can grow with your business.
HubSpot is an inbound marketing and sales software designed to assist businesses in attracting potential clients, converting leads, closing deals and nurturing client relationships. HubSpot provides a full CRM solution that is fully integrated with your marketing and sales platforms, ensuring you receive the best value for money and a return on your investment.
Let’s take a look at the benefits of HubSpot and see why you should use HubSpot for your company.
Digital Marketing Integration
You are able to implement and manage email lists australia all your digital marketing efforts through the HubSpot platform. HubSpot is a platform designed for all your online marketing, from social media and email marketing to website development, landing pages and content creation. As your business is dependent on its website, you are able to change anything on your site through the platform - swiftly and efficiently.
HubSpot also comes with an integrated Search Engine Optimisation tool that allows you to completely optimize your content for the search engines. What sets HubSpot apart is that it has made its SEO tool easy to use, and puts all your marketing efforts in one place.
The email offerings on HubSpot are designed to give you greater insight into your prospects and current clients and through the platform, you are able to send the right information to the right prospect at the right time.
Email templates are also pre-designed so that your sales team does not have to waste time typing out repetitive mails. HubSpot offers email automation but also personalized emails to ensure your customer receives communication and marketing material that specifically speaks to them and where they are in the buyer's journey.
With all the digital marketing integration tools available through HubSpot your marketing team is able to use advanced audience building techniques to ensure all social campaigns reach the correct audience, leverage off intent based search marketing and nurture leads and relationships through personalized email marketing.