Create more complete and detailed email pieces Managing

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In fact, it is not satisfied with just including information related to the refund, such as the order number or refund number, the billing address or the shipping address. It also includes a small description sheet for each of the items to be returned, with the total amount that the user will receive after the return. The brand also doesn't waste any time. In order to provide the most comprehensive customer service via email, it has chosen to include an information box at the top right. In it you will find contact details, but also links to access the brand's purchasing conditions. Finally, the piece stands out because it invites the user to follow it on social media. In this way, between two striking photographs, Bershka incorporates buttons so that the user can find the brand on social media. Email marketing has the potential to generate unmatched ROI for your brand, but figuring out how to optimize your strategy isn’t always easy.


There are a lot of things to consider and a hospitals email list lot of bad practices in an email marketing strategy. In addition to the need to track, use appropriate tools, and perform pre- and post-campaign analysis, all of these separate parts need to come together in some way for your email marketing to work. Throughout the entire creation process, there may be some common obstacles that often stand in the way of getting your best results. As well as some bad practices in an email marketing strategy that you should try to avoid at all costs. [bannerHero] TABLE OF CONTENTS 7 bad practices in an email marketing strategy to avoid 1.- Not including a call to action 2.- Not using email list segmentation 3.- Do not automate emails based on user habits 4.- Not creating sufficiently attractive subject lines 5. Not optimizing for mobile users 6.