Collaborate with other departments

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The key is to imagine as specifically as possible the issues that people in charge tend to worry about, such as " SEO isn't going well" or "I want to improve the CVR of my EC site." Step 2: Consider the value of your webinar Once you have an idea of ​​your target audience's concerns, the next step is to consider the value of your company hosting a webinar. In most cases, it comes down to one of three factors : Point 1) Instructor: The instructor who speaks at the webinar is valuable (Example) A proven track record, long work experience, a leader in the industry, etc.


Point 2) Hosting company: The company that hosts lebanon telegram data the webinar is valuable (Example) Doing business with major companies, receiving awards, etc. Point 3) Content: The content of the webinar is valuable (Example) It has received good reviews from past participants, it introduces the latest knowledge, etc. Step 3: Decide on a title Next, from among the elements listed as the "value of the webinar," identify the one you should most emphasize. Then, try to come up with a title that incorporates the selected selling point.


For example, if your selling point is that the instructor is an employee with 15 years of SEO experience, you could name your course something like "The SEO Cheat Sheet taught by a veteran with 15 years of SEO experience." When creating a title, including numbers will make it more specific and more likely to attract interest. Step 4: Refine your phrases Finally, we will improve the quality of the tentative title while keeping the following points in mind.