So let’s take a look at what kind of ads you can sell on your WordPress blog

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Types of Ads You Can Sell on Your WordPress BlogThere are several types of ads you can sell on your WordPress blog. One ad type may work better than another, depending on your site's topic, audience, and overall traffic.

You can also combine different ad formats to develop an effective monetization strategy for your blog.

1. CPC or Cost-Per-Click Ads
pay per click ads
Cost-per-click ads are the most common type of ad shown on most websites. Ads are sold on a per-click basis, meaning you only get paid when a user clicks on the ad.

This ad type is so successful because it works effectively for both bloggers and advertisers. Advertisers get traffic to their websites, which they can use to generate leads or increase sales. The publisher can get paid for sending traffic.

Advertising networks like Google AdSense allow you to easily sell cost-per-click ads on your website. Once you sign up to the Google AdSense program, your website becomes available to Google's massive advertising network.

For more details, see our guide on how to list of namibia cell phone number properly integrate Google AdSense and how to set up Google Ads conversion tracking in WordPress .

One downside is that if you have little traffic or don't place your ads in strategic locations, the click-through rate for ads on your site can be very low. However, many website owners quickly overcome this by optimizing their ads in WordPress .

2. CPM or Cost-Per-Thousand-Impressions Ads
cpm ads
CPM (cost per mille) or cost-per-thousand-impression are ads that are sold based on the number of impressions. This means that you get paid for displaying ads on your WordPress website , regardless of whether users click on them or not.

CPM ads often don't bring in the same revenue as cost-per-click ads alone, but they can be an important source of passive income if you have a high-traffic website and don't want to place the ads too close to your content.

Advertisers are particularly interested in purchasing CPM ads on websites that have a high reputation among their target audiences.