[Effect 5] It can also be used for sales materials Furthermore, by including the following information in your white paper, it can also be used as sales material. [Contents of the white paper that are useful for sales materials] What services does your company provide? What kind of cases and achievements are there? What is the estimated cost? With this information, you will have all the basic information you need to make a sale, so there is no need to create separate sales materials.
You can also use white papers for the basics and new zealand telegram phone number list then use the freed up resources to focus on the tasks you want to focus on, such as creating proposals tailored to your clients. [Effect 6] Leads to branding White papers are useful not only for potential customers and sales contacts, but also for your company's branding. [Examples of white papers that contribute to branding] Beginner's Guide Guide to XX Complete manual for Research Report By providing a white paper that summarizes your know-how and detailed research results, you will be more likely to become the reader's first thought (the first thing that comes to mind when they think of ~), such as "When you think of ~, you think of Company !" If your branding is successful, you will naturally attract potential customers and readers, so if you want to increase your authority or brand yourself, creating an appropriate white paper can be an effective way to do so.
Also check out this article [Detailed explanation] What is EEAT? Introducing Google's evaluation criteria for SEO and how to deal with it Note: Different types of white papers have different effects So far we have introduced the effects of various white papers, but the effects you can get will vary depending on the type of white paper. Let's take a look again to see what types there are. [Examples of types of white papers] Industry know-how Case studies Beginner's guides Survey report Company activity reports Details of your company's services and products Glossary-type (compiling industry knowledge, technical terms, etc.
What is quantitative and qualitative analysis,
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