Learn more about IWD Online

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As we enter Women’s History Month, here’s what we can learn from online conversations about International Women’s Day. Let’s look at the data. Methodology: We used Brandwatch Consumer Research to track online mentions in English related to International Women’s Day on social media, forums, blogs and review sites.



Learn more about IWD Online Dialogue This year’s belgium business fax list Women’s Day has the potential to surpass previous years in terms of the number of people joining the conversation. Brand Observation Image While overall discussion of the topic declined in 2022 and 2023, mentions of the topic increased 88% between December 1, 2022 and March 5, 2023, compared to the same period last year, to 389,000 and 47,000, respectively.



Similarly, the number of people discussing the topic increased 89%, from 47,000 to 276,300. The growing conversation is a good sign for brands looking to get involved and show their support. Key themes and issues driving discussions at this year's IWD Using Topic Cloud, we visualized the most popular words and phrases in conversations related to International Women’s Day.