Google Search Generative Experience

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Google is taking a significant step with the introduction of Google SGE an innovation that could change the way we see and use search engines. But what exactly does this mean for website owners? What is Google SGE? Google SGE represents an advanced evolution in the search experience, similar to what Microsoft has achieved with Copilot . With SGE, the search results page ( SERP ) will undergo a transformation (at the time of writing, it is not yet available in Italy, but in other countries it is already active and in our country it is expected that it will be soon), presenting information in a completely new way.


At the top of the organic results, users will now find an AI cook islands business email list generated overview that directly answers their query, citing the sources of the information. Future SEO Impacts for Website Owners The presence of these new elements will likely change the way people search for information online, affecting the visibility of traditional websites and their ability to attract clicks. For website owners, it is essential to adapt to these changes, starting with what have always been the mantras of search engine positioning: Quality content: This rule has always been true and hopefully will always be true .