As we have already mentioned, Google reviews are one of the most important factors to improve your local SEO and rank higher in search results.
But it also offers other types of extra benefits for our SEO and for our potential clients.
Improving the company's branding
A user who is a frequent buyer on the Internet will always look at the opinions of other users who have already purchased the product or service.
If our company offers the same product as another, the user will buy the one that has the best user ratings.
Better CTR in search results
It is clear that the titles and meta descriptions used in search results matter philippine cp number a lot when it comes to clicking on a result and thus improving your CTR.
Remember that CTR is an acronym for Click Through Rate, which is the number of times users click on your result based on the number of impressions of your page.
If we also add positive reviews from other users, we will further optimize our snippet and thus the aforementioned CTR.
Higher level of web traffic
As with On-Page SEO and Off-Page SEO, improving local SEO will promote a higher level of traffic to our website since we will be in a better position in the search results.
Increase in conversions
As a general rule, when we increase the search engine positioning of our website, this translates into an improvement in conversions.
This is because an increase in traffic to our website will mean that we are offering quality content, whether it is an online store, a physical business or a blog.
How to get reviews on Google My Business?
After seeing the benefits that positive reviews bring to our local SEO, w
e need to know the different ways to get reviews on Google My Business.
Brand Monitoring by SEMrush
Thanks to SEMrush's Brand Monitoring, we can find out which websites, forums and social networks (Twitter and Instagram) are talking about a certain keyword or term.