"The VK HR Tech direction combines key services for corporate socialization

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VK Company LLC acquired 25% of Goodt LLC (Goodt is part of the Lanit Group), the developer of the Rostalent business automation system. Rostalent is an HR Tech solution for increasing the efficiency and engagement of employees, developing leadership, forming teams and a talent pool. The platform allows you to automate processes related to personnel management and improve the quality of decision-making based on HR analytics. Rostalent is included in the register of domestic software.

The integration of VK and Goodt sweden cell phone number list solutions will take place in three stages. In the first stage, the teams will accelerate the development of Rostalent to scale the product to the market. The second stage is the formation of a single platform for HR solutions. The third stage is the launch of ready-made HR scenarios and products based on VK cloud solutions to the market.

The net profit of Goodt LLC at the end of 2020 was 663 thousand rubles, at the end of 2021 - 141.3 million rubles, revenue - 118.98 million rubles in 2020, 277.17 million - in 2021.
, process automation and employee experience management. For example, a solution for HR electronic document management reduces the workload of HR teams - simplifies document management and hiring, increases the speed of request processing and increases employee loyalty. The VK People Hub platform allows you to create a single digital space where employees can communicate in the familiar format of social networks and quickly solve operational problems. Investments in building the HR Tech platform support VK's strategic vector in the development of EdTech products," the VK press service reported. The press service did not answer additional questions, including about the cost of the acquisition.

The press service of Lanit commented: Lanit and VK believe in the prospects of the HR Tech market in Russia. People are the main asset of companies, so the importance of technology in the work and motivation of personnel will only grow. In partnership with VK, we are confident in the growth of Goodt and the development of effective solutions for business processes in HR."

FG Finam analyst Leonid Delitsyn estimated the value of the deal to sell 25% of the company at 230 million rubles. Lanit acquired a large institutional shareholder, which could increase its stake in the event of rapid growth of HR Tech. This increases the value of the asset owned by Lanit. VK has been actively increasing its share in the Ed Tech industry, which is close to HR Tech, especially in terms of document flow, the analyst explains the deal. The HR Tech market in Russia can be estimated at 19 billion rubles. The HR Tech market is new, rapidly growing and potentially large; until recently, the most famous startups on it were unicorns - for example, Zenefits was valued at $4.5 billion and had more than 1,000 employees. However, as the stock market cooled, startup valuations also fell.