CRM measures include advertising and email newsletter distribution during this new customer nurturing stage. By implementing appropriate CRM measures according to the customer's stage, you can gradually cultivate interest in your company's services and naturally lead them to a purchase. For more information on the advantages and disadvantages of CRM, please see the following article: What are the benefits of implementing CRM? We also explain the disadvantages and how to choose one. What are the benefits of implementing CRM? We also explain the disadvantages and how to choose one.
Specific CRM measures Specific CRM measures To implement vietnam telegram database the measures explained above, you will need to introduce a CRM system. Although it will vary depending on the system you introduce, the main CRM measures are listed below. Centralized management of customer data Creating a registration form Email Delivery Visualization of inflow routes Inquiry Management Campaign support LINE Delivery questionnaire Advertisement delivery based on customer data Centralized management of customer data CRM measures such as the aforementioned advertising and email newsletter distribution are carried out based on customer data centrally managed in the system.
Centrally managed customer data is necessary to carry out all CRM measures, so it can be said to be the "foundation for utilizing the system." Examples of data that can be used in CRM initiatives include: Basic personal information such as name, address, etc. Email newsletter opening and click data Coupon usage history Purchase history (frequency) Progress of the negotiation Customer inquiry history The types of data that can be managed on the system vary depending on the product.