The conversation with the Agent

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During the conversation, the company representative gave personal recommendations and facilitated the discussion of what the prospects wanted for Christmas.31% of these conversations resulted in in-store visits and 61% converted into website traffic. The campaign was so successful that Agent Provocateur decided to make Whatsapp counseling a permanent service for VIP customers.Provocateur assistant. Source: HuffPostSaffola – real-time helpIf you've tried any diet, you are probably familiar with the cravings for a slice of pizza or a cookie.

The Indian healthcare brand, Saffola, decided to build its srilanka whatsapp list campaign around fighting this want for unhealthy food.To help people combat their harmful eating habits, Saffola crafted a WhatsApp chatbot. A user could send a message to this bot when they felt a longing for some comfort food. In turn, the chatbot tried to distract a person with pre-recorded positive reinforcements, puzzles, and even a rap song.

The latter promoted Suffola’s new active slimming drink.A screenshot from Saffola’s Beat the crave promotional video. Source: WAT ConsultAdidas – tackling audiences’ issuesThe sportswear brand, Adidas, used WhatsApp as a part of its new shoe promotion campaign. The brand decided to focus on a narrow audience – amateur football players – and help them tackle their specific issue.Football teams fairly often experience troubles with stuff.