Use short, descriptive URLs

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20+ SEO Split-Testing Experiments to Try
SEO split testing works similarly to other A/B testing practices: you make a change to your website and monitor the response. The only difference is that you’re observing how a search engine responds to the changes you’ve made to your group of variation pages, not how users visit them.

This is why SEO split testing tracks improvements in metrics romania telegram number database like organic traffic, click-through rates (CTR), and organic ranking positions, not on-page conversion rates.

Here are 20+ SEO experiments you can try to identify improvements to your organic search strategy:

Meta Titles
Meta Descriptions
Title tags
Image alt text
Delete an item
Move an item
Add an item
Internal links
Link Anchor Text
Schema Markup
1. Meta Titles
Meta titles are one of the first things users see in search engine results pages (SERPs), so they play an important role in driving clicks.

While it’s not considered a direct ranking factor, Google’s algorithm does take CTR into account when evaluating the quality of organic search results. It follows, in theory, that better CTRs should contribute to better rankings – so meta titles are important in this regard.