in conclusion
If you’re an entrepreneur planning your next business, you can’t ignore the cost of acquiring customers. The sooner you work on this aspect, the better, because many of the best technologies require you to build your product differently.
It’s also important to ask yourself this question: Can my business realistically expect to acquire customers for an amount significantly less than what I can profitably earn from them?
Once you have completed your product, you will need to australia mobile database familiarize yourself with all the latest techniques involved in the low-cost sales model or Sales 2.0.
From a funding perspective, it’s useful to know that once you’ve proven you have a viable business model, your ability to raise funding increases significantly. Think of it as two equations:
CAC should be recovered in < 12 months for subscription businesses
Once you've proven your business model, put your foot on the gas pedal and invest as much as you can. You'll want to grow your business as quickly as possible before your competitors realize what you're doing and try to steal your market!