This is what AI can do : AI researches facts and competitors for you

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Gather material : Research is essential for storytelling. Customer feedback, reviews, images, competitor analysis and example situations from your company that illustrate how great you are - all of this flows into your plotting.

AI cannot do this : You cannot trust the facts, you have to check them. It also doesn't help you if you just look at how your competitors write texts, you have to go to the websites yourself and see their successful concepts as a whole. What do the images, typography and videos look like? And of course AI doesn't know every anecdote from your working life.


This is what AI can do : ChatGPT can write amazingly good texts for you if you invest the time to define your requirements for the text brazil whatsapp number data precisely (including target group, text length, tone, type of text). Often you have to make adjustments, have something rewritten or rewrite it yourself - but you always get a solid basis with ChatGPT. ChatGPT is also useful for creating several versions of headlines, shortening or simplifying text and having your own text proofread.

AI can't do that: ChatGPT isn't original. If you ask the tool for advertising texts, it will always come up with the same phrases, text structures and lists. It will also often repeat itself several times. The emotionality required in advertising texts is not found in the right balance and it can often become pompous. ChatGPT doesn't always have the right touch for context and undertone. Given that search engines like Google may penalize generic, impersonal and unhelpful texts, you should always check AI texts very carefully.