A path that interests most businesses. It works the same way as Page posts

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Among the unpaid tools, a professional group is one of the best options. You create any professional group, publish articles and happily watch the growth of members. If you succeed and your content is of sufficient quality. You need to have a good topic, work, create content and be patient. A very good way for passionate topic and content creators. Those of us who are lucky enough to have managed to build such a group now have the opportunity to directly address the leaders in the field and be in constant contact with them.

Advertisement of vacancies
A widely used and sophisticated tool for trying to find potential employees for the position you need to reach. I recommend trying it. Alternatively, you can manually search LinkedIn by entering the position cayman islands phone number list title to find your ideal candidate. Petra Nulíčková has great advice on this topic – not only on her blog, but also on her LinkedIn profile.

Paid advertising
or Facebook ads . You can either promote posts or banners.

TIP : If you're interested in how to achieve a CRO (cost-to-revenue ratio) below 20% with performance TikTok advertising (5x return on ad investment), you can find the TikTok case study here .

The difference from other systems is the targeting option. You can target geographically, by job position, company size, its focus, etc. This added value is the main benefit of LinkedIn . The biggest disadvantage is that the effectiveness of ads decreases significantly with the duration of the campaigns. Personally, I recommend investing in advertising, but only if you know what you are doing. Within the LinkedIn platform, you can burn through a lot of budget very quickly, without any results.

How much does it actually cost?
Setting up or creating paid ads is about as complicated as Facebook ads. You only need to have a company profile linked to a credit card. The difference is the price. Expect that one click will cost you around 60 CZK or more , while the minimum price per click is strictly defined. If you have experience with advertising in PPC systems , then be careful here, it is really different.