We analyze market dynamics

[hasibaakterss3309]

Market dynamics

You should also measure market dynamics . To protect yourself from risks, you need to monitor how keywords or the market in general change over time. For example, chat-GPT has gained a lot of hype over the past year, but if you analyze the US, the hype there has long since died down.

In Ukraine, this hype lasts longer, because at first we did not japan telegram data have access to the service, we registered through SIM cards from other countries, when it was at the peak of popularity in the USA. Then, when chat-GPT appeared in Ukraine, many people began to actively use it, but now those who do not deal with it professionally have almost stopped using it or simply played around and forgot. Therefore, you need to understand whether this market will not die out. For example, with chat-GPT it will exist for a long time, but with other niches, such as New Year's toys or certain products, the market can quickly fall, and you can start doing SEO when the market is almost dead.

Collection of issuance
Once you have collected keywords, you need to collect the output of those sites that rank on the Internet for those keywords. You can use Ahrefs, but they don't have a normal batch API upload for those keywords. Maybe it's now available on API B3, but I use Data For SEO - a very good service with an API that allows you to specify keywords and extract the output.

I also use NetPeak Checker: I enter keywords there, select a country, run the script, and it runs all queries, saving the results to a file.

The Data For SEO API is very convenient, it can be connected to Google Sheets and used in tables via Javascript.

Competitor analysis
When we analyze competitors, we need to take a detailed look at each one. We need to understand which sites are large and which are small, which sell products and which are aggregators, blogs, or review platforms. It is also important to consider the age of the sites, the registrar, and the type of domain – regional or international.

For example, I collected all the main parameters and used cloud analytics to create the following picture, which shows the performance of sites by these parameters: