Do you use Facebook Leads campaigns to collect contacts?

[suchona.kani.z]

You can subscribe to the newsletter on the subpage , and you can also collect contacts thanks to free bonus content. Which method is more effective?

That's a good question. In the long run, canapés are definitely more effective because they come out twice a week and at the end of them I usually offer the option to log in to the database. I also have login links in articles on the website, which, thanks to sophisticated SEO, bring in several hundred visitors a day. I don't promote bonus materials in the form of pull-ups or email series that often, but when I offer them, it makes a big jump in the database. I also want to use these free materials for FB ads in time.


I have no experience with Facebook Leads campaigns. I'm almost instagram database ashamed to admit it, but I operate without ads most of the time. I'm currently setting up processes so that I can run ads. I'm building a pyramid of smaller products and building automated sequences that new customers go through.

In addition to spelling canapes and bonus content, you also send invitations to your workshops. Do more or fewer people sign up via email than via social media?

I can't figure out exactly what motivated the person who saw the email and the post on social media to sign up. But after sending out sales emails, orders always come in. Some people wait two years before they dare to take a Čárkology or other course. Other times, on the other hand, an order comes in from a complete stranger who saw one post on LinkedIn and that was enough. (Interviewer's note: I belong to this group. In addition to copywriting, I would also like to do proofreading, but commas are hell for me, so the course caught my attention right away. I went for it right away – and I don't regret it. )