It’s one of the trendiest sounds with over 2.7 million videos, contributing to the song being one of the most streamed songs in the world in early June 2022.
TikTokers didn’t stop there. The “you’re just like papa” sound has also caused a cultural craze. The sound features an argument between two characters in the show, Eleven and Hopper. Hopper tells argentina phone number data Eleven that she must face consequences for her actions and Eleven exclaims “you’re just like papa”, a reference to her controlling mad scientist father.
Creators use these lines to fit various situations such as the one below. In the video, the creator re-enacts a situation where he gives his friend an opinion. When the friend doesn’t like it, they scream “you’re just like papa.” The sound is featured in over 50,000 videos on the app.
Then there’s the user-generated sound “Chrissy Wake Up,” which was also inspired by a scene in the show. The sound has over 1.2 billion views.
Netflix noticed two fans who used the sound while attending the Stranger Things Experience, an immersive experience for fans.
The repost generated over 6 million views and over 4,000 shares. That’s the type of reach marketers want to achieve.
The “past three summers” sound involves the famous social media glow up. Users sync the sound with a montage of themselves over the past three summers.
This simple trend illustrates a common TikTok sound tactic: an instrumental with photos or videos that appear on a beat or alongside sound effects.