Brandable Domain Name Examples

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It is recommended that the brand name and domain name be the same to avoid confusion. It is also important that they are as short as possible so that customers can easily remember them.

Below are some of the best brand names/domains of popular stores powered by Shopify:

2.2 Brand logos
Create at least two different versions of your brand logo: a square logo and a rectangular logo. The square logo is useful for favicons and social media profile pictures.

For most website designs, it is highly recommended to use a rectangular shaped logo in the header design so that it does not take up much space in the top section of the website .

For example, let’s take a look at the Decathlon brand logos . The header has a rectangular-shaped logo which helps keep it narrower and the square favicon logo looks clearly visible.

Decathlon home page

2.3 Color scheme/palette
Your website's branding should have a consistent color przykładowy niemiecki numer telefonu scheme across all pages. Of course, some pages may be displayed with a different theme to showcase a specific look; however, you can keep it within your main color scheme.

But the most important thing is to understand “color psychology” – the emotions associated with colors – and use it in your website branding. Several factors need to be taken into consideration when finalizing the color scheme, but again, your target audience and product/service are the most important factors to consider.

For example, this “Guide to Emotions and Colors” published by The Logo Company explains how different brands seem to have designed their logos with a certain color combination inspired by the emotions it represents. The same can be applied to your website’s branding.

Color emotion guide showing color-related emotions with brand logos

Learn More : Top 10 Shopify Color Combinations + Color Palette Ideas

2.4 Typography (Font Style)
Typography is applied to several areas of your website branding, including logo text, website text (headings and body text), and other visual elements such as images and videos.