This technique should begin with a statement of where you are and where you want to go. Once you've defined both points, ask your team to brainstorm ways to get from point A to point B.
It's a very productive methodology, as it generates all kinds bc data philippines of suggestions, both specific and general. When the session is over, you can organize all your thoughts into a flowchart and develop an action plan.
Example: We are selling 10,000 units of our energy cereal bars and we want to reach 20,000 units by the end of the year.
Some of the ideas that can arise with this technique are:
Launch brand awareness campaigns on social media
Implement influencer marketing actions to reach new audiences and potential customers
How do I prepare my team?
You already have several techniques at hand for working with your teams. Now, what do you need for a brainstorming session to be highly productive?
Keep the following tips in mind and you'll get the most out of group brainstorming.
Find a facilitator for the session
Contact someone experienced in this type of dynamic who can direct and steer the ideas in a unified direction. This person will also serve as a facilitator and should maintain focus throughout the creative idea generation process.