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[Mostafa044]

Goals, targets, targets, objectives…every business and organization – big or small – is familiar with these words. It is imperative that every organization sets goals, not only at the organizational level but also for its employees, in order to grow and succeed.

This is an interesting case study.

Stan Silverman, CEO of chemical manufacturing company PQ Corporation, who incorporated goal setting into his business, found that in 14 years, the company's revenue increased from $43 million to $1 million! #1

It seems like setting goals and targets definitely benefits your business. Let me explain further.


In short, goals provide clear direction for your business – being clear about europe cell phone number list where you want your business to be in the future and mapping out a path to get there.

And it’s not just at the organizational level that goals have a positive impact on employees. They motivate employees and often initiate the effort needed to give their best. Goals, when coupled with rewards and recognition, increase productivity and efficiency exponentially.

A Harvard business study found that there is a direct correlation between goal setting and success. It is said that 14% of people with goals are 10 times more successful than those without goals.# 2

Consider this scenario. You run a large supermarket chain with a wide range of products. You set the following objective – ‘Increase revenue by X from the clothing department by actively promoting and selling summer clothing and accessories.’ In this case, you would have to:
You will also need to periodically review and adjust to ensure you are on track. This process can seem complicated and cumbersome, especially if your business includes multiple product lines or maintains a large workforce, etc. Setting separate goals for each department and team can be difficult, even for smaller businesses that expect to have to reassess goals regularly.