Examples of engaging meta descriptions

[sharminakter]

Both of these elements have a positive effect on your SEO.

If Google believes that your HTML meta description doesn't meet the user's intent, it may generate a different snippet for you.

In this example, we searched for “what is SEO”. Google displayed the meta description written by our team:

Meta description for what is SEO: the one provided by our team
But when we searched for "what does SEO mean", Google replaced the SEO meta description with more relevant text from the page:

Meta description for what does SEO mean: generated by Google
Note that Google may bold query keywords (or other highly relevant text). This makes it easier for users to browse the results and find the pages that match their needs.

Bold keywords in meta description
Of course, it is best to control the excerpts on italy phone data your site as much as possible. This way you can protect your brand image.

This is why you need to write effective meta descriptions.

How to Write SEO Meta Descriptions
Let’s look at best practices for writing meta descriptions:

1. Consider the Length of the Meta Description
We recommend a meta description of 680 pixels or about 105 characters. This gives you space to write an effective summary. While reducing the risk of truncation in SERPs.

Meta description checking tools (like To The Web’s ) allow you to measure the width in pixels and preview your snippet. Keep in mind that the generated version is not 100% reliable.

To The Web Tool with simulation of a meta description for computer and mobile
Technically, there is no limit to the length of an HTML meta description. But Google truncates snippets based on available space.