Do you know about Marketing Automation software ?

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For example, our client King Cup Coffee, a producer of ginseng coffee, has a slider with different products on its home page. When the user comes from Google with a term that includes “soluble” (for example, “buy soluble ginseng coffee”), it is useless to show them Nespresso capsules along with other rotating products.


That customer, undoubtedly, will want soluble ginseng coffee. For this reason, only and only in that case, we remove the slider that rotates the different varieties of ginseng and show a fixed banner that invites the user to continue the visit in the section dedicated to soluble ginseng coffee.


An approach that aims to intercept chinese overseas europe phone number list the need actually expressed by the visitor. He asks, we must give! Encourage purchase Finally, a technique that may seem so obvious... but I assure you it is true and it works! Giving a small incentive to new users (a gadget, a small discount.


Can increase the conversion rate, and even a lot. Think about the investment you have to make and you will see that it is worth the candle. An example? With Bertoni Store, an online store for camping and outdoor items, a small welcome gift to encourage purchases and acquire new leads, which can generate great value over time.