How to get into Yandex product search

[jakariabd@]

If the product is not on the Yandex list of restrictions, the system will add it to the search itself. Your task is to upload a price list compiled in YML format. This file is also called a product feed, it collects all the data on the range and prices. Unlike other formats, the YML file is updated automatically and allows you to maintain up-to-date descriptions of each item in the search - you do not need to correct anything manually.

YML feed is also used to optimize snippets , integrate with Market, price aggregators, advertising systems - this is a useful file for online stores. It consists of three blocks:

encoding data,
store information,
product offerings.
A YML file can be easily generated in a CMS using a built-in system oman phone number material component or a special module. We talked about how to do this correctly in the article “YML file: why stores need it and how to create it” .

To inform the system about your products, the YML file is uploaded to Yandex Webmaster. Here are the instructions:

Log in to your Webmaster account, select the section "Products in search" → "Feeds" and click on the "Upload feed" button.
Product Search in Yandex: What is it and how to get there

In the window that appears, select the delivery regions and provide a link to the file.

Product Search in Yandex: What is it and how to get there

We have a detailed guide on how to work with Yandex Webmaster.

Now wait for moderation, it will take 1-3 days, depending on the volume of data.

You can manage feeds in bulk via the Yandex API. The instructions are located under the corresponding button.