How to get into Yandex product search
Posted: Sun Jan 19, 2025 12:51 pm
If the product is not on the Yandex list of restrictions, the system will add it to the search itself. Your task is to upload a price list compiled in YML format. This file is also called a product feed, it collects all the data on the range and prices. Unlike other formats, the YML file is updated automatically and allows you to maintain up-to-date descriptions of each item in the search - you do not need to correct anything manually.
YML feed is also used to optimize snippets , integrate with Market, price aggregators, advertising systems - this is a useful file for online stores. It consists of three blocks:
encoding data,
store information,
product offerings.
A YML file can be easily generated in a CMS using a built-in system oman phone number material component or a special module. We talked about how to do this correctly in the article “YML file: why stores need it and how to create it” .
To inform the system about your products, the YML file is uploaded to Yandex Webmaster. Here are the instructions:
Log in to your Webmaster account, select the section "Products in search" → "Feeds" and click on the "Upload feed" button.
Product Search in Yandex: What is it and how to get there
In the window that appears, select the delivery regions and provide a link to the file.
Product Search in Yandex: What is it and how to get there
We have a detailed guide on how to work with Yandex Webmaster.
Now wait for moderation, it will take 1-3 days, depending on the volume of data.
You can manage feeds in bulk via the Yandex API. The instructions are located under the corresponding button.
YML feed is also used to optimize snippets , integrate with Market, price aggregators, advertising systems - this is a useful file for online stores. It consists of three blocks:
encoding data,
store information,
product offerings.
A YML file can be easily generated in a CMS using a built-in system oman phone number material component or a special module. We talked about how to do this correctly in the article “YML file: why stores need it and how to create it” .
To inform the system about your products, the YML file is uploaded to Yandex Webmaster. Here are the instructions:
Log in to your Webmaster account, select the section "Products in search" → "Feeds" and click on the "Upload feed" button.
Product Search in Yandex: What is it and how to get there
In the window that appears, select the delivery regions and provide a link to the file.
Product Search in Yandex: What is it and how to get there
We have a detailed guide on how to work with Yandex Webmaster.
Now wait for moderation, it will take 1-3 days, depending on the volume of data.
You can manage feeds in bulk via the Yandex API. The instructions are located under the corresponding button.