By Alberto Gonzalez
Marketing4eCommerce Editor
Webpower, the international email marketing specialist, has become part of the new Tripolis organisation under the umbrella of Spotler Group, the largest email service provider (ESP) in the Netherlands. Spotler Group has more than 2,500 customers in 8 European countries sending more than 9 billion messages per year.
The new Tripolis organisation thus continues to grow. Following an earlier merger between Measuremail and Tripolis, two new companies are now part of the new organisation: Add to Favorites, a specialist in marketing automation, and Webpower. The merger gives the company more strength to offer its customers a broader service, customer support and multiple software solutions in the field of email marketing and marketing automation.
Day-to-day management will be handled by Pascal Kurvers , CEO (previously Managing Director of Webpower) and Bart Vossen , COO (previously Managing Director of Measuremail). With more than 50 hungary business email database employees and 500 customers worldwide, Tripolis has a strong international position.
Working together on new and existing innovative solutions
Tripolis offers a wide range of powerful marketing automation and email marketing software solutions. All of these software solutions have their own specialties and will continue to be developed and maintained. Soon, the Tripolis team will offer its customers new products, features and updates for current solutions.
As CEO Pascal Kurvers explained : “With the latest software releases, we are starting a new chapter in the Tripolis story . By offering our own world-class SaaS platforms, all our customers, regardless of their wants and needs, have the option to advance their marketing automation strategy or expand their relationship with us at any time.”