EU Data

Understanding how customers interact with your product is vital. Shallow usage can be a harbinger of future problems:

Insufficient dedication can lead to abandonment.
Lack of engagement signals a disconnect between customer expectations and what the product actually delivers.


Focus on the Ideal ...

Customer service is a key component to the success of SaaS companies in LATAM. Companies that focus on providing exceptional service manage to not only retain their current customers, but also generate referrals and recommendations that help them attract new leads. Efficient and personalized ...

Since we started, we have recorded:

Blog Marketing Impact on SEO and Traffic
Increased Web Traffic : HubSpot reports that companies that prioritize blogging are 13 times more likely to see a positive ROI on their marketing efforts. DemandMetric notes that content marketing (including blogging ...

One of the biggest benefits of our model is the ability to transform corporations’ pains into real market opportunities. A prominent example is the case of an insurance company in Argentina that was facing difficulties integrating new technologies into its product offering. Through our collaboration ...

Persuasion and Action : The ultimate goal of any data presentation should not only be to inform, but also to inspire action. Good storytelling transforms data into a call to action, mobilizing audiences toward changes or decisions based on the evidence presented.
Strategies to Improve Storytelling ...

Additionally, the demand for technological and digital skills is increasing, which is driving the need for continuous training and development programs. These trends are redefining the future of work in LATAM and creating new opportunities for workers and companies.

The future of work and startup ...

Accept that it is a common experience among creators.
Focus on the value our content brings to others.
Celebrate every small victory and personal progress.
The importance of consistency
Maintaining a steady stream of digital content is crucial to building a loyal audience. But let’s not kid ...

That was the question my colleague Francisco Halac and I asked ourselves when we were invited to a Digital Business class at our University.

The truth is that our biggest fear is sounding like we are experts or as if we have the formula to achieve things. Nothing could be further from the truth and ...

Organizing an event like #InnovationTechWeek is no easy feat. It requires a tremendous amount of coordination, planning, and, above all, collaboration.

From daily team meetings to endless phone calls, every detail counts. Plus, it's crucial to keep SquadS startups running while the event is being ...

L’e-mail marketing
Very powerful, this channel is one of the most popular among companies. It is simply about deploying emails to promote your company's services or products. It allows you to establish a personalized relationship with the customer. However, it must be fun and short, but relevant to ...